This is where Bodnar comes in, Stewart says. Assembly of First Nations supports creation of national Indigenous tourism strategy.The non-profit is focused on the Assiniboine River corridor area. The podcast, which is currently in production, sources historical knowledge about areas around Brandon using information from Indigenous elders, Bodnar said.īodnar will share what she's learned for the audio tours so people can listen as they explore the Riverbank Discovery Centre, which hosts trail systems and an activity centre. 'I've found a lot of like power in this reconnection,' Bodnar said, adding she wants to share this experience with others. Bodnar is Métis and learning to reconnect with her heritage, so the project has been essential in helping strengthen these bonds and understandings. NDC is an integral part of the Amadeus Travel Platform – a platform which brings together all travel content from multiple sources in one place, allowing travel agencies to easily search and compare offers.A forthcoming new podcast and audio tour aims to showcase the art of storytelling and share the history of Indigenous people in the Wheat City.ĭezarae Bodnar, the Indigenous interpreter at the Riverbank Discovery Centre, says designing the podcast for Brandon Indigenous Tourism, an organization located inside Riverbank, has also been an opportunity for self-discovery. In addition to accessing new airline content and fares via NDC connectivity, Seera Group will continue to have access to content from traditional technology such as EDIFACT. With NDC taking off in the industry, Seera Group understood it was the opportune time to partner with us to be fully NDC ready, marking an important milestone in their NDC journey. It will help add tremendous value to its travelers, and cement Seera’s place at the forefront of travel innovation in the Middle East. We are confident that NDC will help us personalize our offer, open up new opportunities to upsell, and really elevate our customer experience.”īernhard Steffens, Senior Vice President of Business Travel Agencies in Europe, Middle East and Africa said, “For a brand like Seera Group that focuses on customer centricity, the adoption of NDC makes perfect sense. Amadeus has always been at the forefront of cutting-edge technology for our industry, and working together to implement NDC was a natural extension of this partnership. We have been working together successfully to drive innovation in the region and provide our customers access to new, dynamic airline content that includes more tailored services. Speaking about the extension, Tarique Khatri, EVP at Seera Group,said, “Amadeus has been a long-term technology partner of Seera.

It will allow the selling of new fares and services to customers that are only available via NDC.Ĭustomers are at the core of everything the Seera Group does, and integrating NDC efficiently within its workflow, online and offline, will help the group’s travel brands differentiate its offers with more relevant options, better fares and availability, as well as post-booking servicing capabilities. Seera Group will join Amadeus’ NDC program and implement the NDC-enabled Travel API solution to distribute richer airline products to its customers. To seize this opportunity and be future-ready, Seera Group has extended its long-standing partnership with Amadeus to adopt NDC. This standard enables travel sellers to boost customer focus by providing them with rich, more personalized and relevant offers, and access to new content and fares from airlines. NDC is one of the biggest changes the travel industry has seen in a long time it is a critical enabler for enhanced travel retailing.

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